Social media for crisis management
How to prepare for and manage a crisis situation using social media.
Include a list of items to support the central theme of your page. Bulleted lists are a great way to parse information into digestible pieces.
Text length of individual points can be shorter or longer depending on your needs
Text length of individual points can be shorter or longer depending on your needs
Text length of individual points can be shorter or longer depending on your needs
A crisis is an opportunity by another name.
Where is your company at risk?
3 key audience groups, but there's more.
Spokesperson selection
Preparing the spokesperson
Which content can you prepare in which formats.
Hashtags ready to help streamline content streaming.
Where to store the digital assets so that everyone who needs them can get access.
Which owned media channels are right for a crisis.
When should information be made available
Tracking what's being said, or not, is crucial.
Templates and links for you to get prepared.